A2 couple’s pin business
raises money for causes

By  |  0 Comments

Wish we could’ve known about these two when we ran our article on couples in business back in July. Or when we did our doing-well-by-doing-good piece in December. Anyway, here’s their press release:


Kate Lind and Nate Stevens, two entrepreneurs working out of their small apartment in Ann Arbor, have started a new venture called Pincause, the little pin with a big goal: Raise $200,000 for the American Civil Liberties Union and Planned Parenthood in three weeks. Partnering with artist Penelope Dullaghan, they’ve designed a pin to demonstrate support for women’s rights. On Jan. 21, more than 100 women’s rights rallies and marches will happen across the United States, and the pin’s message of love and compassion can unite them. For every pin sold, Pincause donates $1 each to the ACLU and Planned Parenthood. 

“We have been saddened by the hate we see across the country and in our own community,” said Kate. “We believe compassion and understanding can move our country forward. Love is nonpartisan, and will be a unifying force for people who stand for women’s rights.”

Pincause is nonpartisan. Kate and Nate selected the two organizations for the important work they do in promoting women’s rights. Kate is personally grateful for the open support and comfort she has received from Planned Parenthood, and believes they play a vital role in our country. Kate and Nate are also members of the ACLU and support their work to ensure rights guaranteed by the Constitution and laws of the United States are granted to all people regardless of gender identity, sexual orientation, race, ability, citizenship and everything else that makes each of us Americans. 

“Issues like women’s rights transcend political parties,” said Nate, “and without protection those rights can erode.” 

Pincause is simple. Every pin sold generates $2 for a cause. But beyond financial goals, Pincause provides a way for people to publicly show support for something meaningful to them. Pins work whether you are bundled up in Washington D.C., or flip-flop marching in sunny Los Angeles. 

Website: Pincause.com 

Artist Penelope Dullaghan: Penelopeillustration.com 

Jim McBee

Founding partner, creative director and ink-stained wretch with The Ann magazine.